Brandt Group of Companies is a diverse and dynamic, global company driven by the ultimate success of our customers across Canada, the USA, Australia, and New Zealand. Brandt's core principles of quality, innovation, commitment, and customer focus fuel our unwavering growth in every industry we serve, making us one of Canadas largest privately owned companies and a Platinum Club member of Canada's Best Managed Companies.
As Brandt continues to expand, we are looking for an ambitious Director of Web Experience to lead our growing team to new frontiers in the digital landscape.
About the role
The Director of Web Experience is a cornerstone of Brandt's global marketing strategy. Brandt's public web experience is where the customer journey begins, and our marketing efforts converge. You'll lead efforts to enhance web effectiveness by developing a comprehensive content plan aligned with business goals, oversee all web touchpoints, and work with your team to craft and direct the digital experience for millions of visitors.
Role opportunities:
*You will be empowered to shape the long-term direction and digital presence of Brandt.
*You will lead your web team in collaboration with in-house marketing departments to develop, own, and promote Brandt's public web strategy.
*You will build visitor personas, then use powerful personalization tools to craft unique experiences for those personas.
*Get involved in large-scale advertising campaigns.
*You will have the opportunity and support to make an impact with innovative projects and initiatives to enhance Brandt's digital customer experience and promote the company.
***Please see full job description on our company website***