Job Order Detail

Description

Brandt is currently looking to fill a Search Engine Optimization (SEO) Specialist in our Regina, SK location.

The SEO Specialist will be responsible for managing all SEO activities for the organization. In this role, you will be responsible for driving organic traffic and improving search engine rankings for our websites. You will work closely with the content, web, and SEM/advertising teams to identify and prioritize SEO opportunities, and you will use your technical expertise and analytical skills to execute on those opportunities.

RESPONSIBILITIES:
- Search Engine Optimization
- Perform ongoing keyword discovery, expansion, and optimization.
- Implement solutions to increase organic traffic to Brandts websites.
- Collaborate with editorial and marketing teams to create high-quality, SEO-friendly web content.
- Optimize website content, including titles, tags, and meta descriptions, to improve search engine rankings and drive organic traffic
- Monitor and track website traffic and performance using tools such as Google Analytics.
- Identify and troubleshoot technical SEO issues, such as broken links, duplicate content, and crawl errors.
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
- Closely collaborate with team members in Marketing, Customer Experience, IT, Sales, & Operations.
- Assist international marketing colleagues in Australia and New Zealand on their SEO strategy, as required.
- Stay up to date with the latest SEO trends and best practices, and communicate those to the team.

Local Search Optimization
- Optimize Brandts local search listings to maximize exposure to Brandts customers online and integrate well with Brandts paid search campaigns.
***Please see full job description on our company website