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The Community information officer will assist with the following:
Assess characteristics of products or services to be promoted and advise on the advertising.
Develop and implement advertising campaigns appropriate for print or electronic media.
Develop, implement and evaluate communications strategies and programs designed to inform clients, employees and the general public of initiatives and policies of businesses.
Initiate and maintain contact with the media.
Co-ordinate special publicity events and promotions for internal and external audiences.
Assist in the preparation of brochures, reports, newsletters and other material.
Essential Skills
- Reading text
- Document use
- Numeracy
- Writing
- Oral communication
- Working with others
- Problem solving
- Decision making
- Critical thinking
- Job task planning and organizing
- Finding information
- Computer use
- Continuous learning
- Significant use of memory
Transportation/Travel Information
- Willing to travel
Credentials (certificates, licences, memberships, courses, etc.)
- Not applicable
Additional Skills
- Train staff and volunteers
Specific Skills
- Act as spokesperson for an organization
- Initiate and maintain contact with the media
- Answer written and oral inquiries
- Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Web site content and press releases
- Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
- Develop, implement and evaluate communication strategies and programs
- Prepare and/or deliver educational, publicity and information programs, materials and sessions
- Gather, research and prepare communications material
- Co-ordinate special publicity events and promotions
- Liaise with community groups
Work Setting
- Consulting firm
Area Of Specialization
- Print
- Computerized information technologies
- Audio/audio-visual
Work Conditions and Physical Capabilities
- Fast-paced environment
- Work under pressure
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